For O GYM, I created a series of social media visuals that combine humor, motivation, and a strong call-to-action — all aligned with the gym’s energetic and bold identity.The content was designed using Photoshop, Illustrator, and After Effects, and focused on increasing membership engagement through seasonal offers and fitness awareness.From visual storytelling (like the jacked Easter bunny) to nutrition-centered posts, the goal was to entertain, inform, and convert — all in one scroll.